Social Strategy, Creator Programmes and Social Commerce

Twenty-eight creator deals, priced on followers, and what each one actually sold. 8 modules and a practical lab, about 20 guided hours.

What you’ll be able to do

• Write a social strategy that assigns each channel a defined role, an audience segment and a success measure.
• Run a production rhythm that yields platform-native assets at pace without collapsing quality.
• Source and vet creators on audience authenticity, comment quality, category fit and commercial risk.
• Build a naira rate matrix from quotes you collect, price usage rights and exclusivity as separate lines, and negotiate from evidence.
• Draft a creator agreement covering deliverables, revisions, approvals, usage windows, exclusivity, payment, withholding tax and disclosure.
• Run a listening programme that produces named insights and a defined issue-detection trigger.
• Build a social selling and care workflow that handles WhatsApp checkout, bank transfer and cash on delivery with stated response times.
• Rebuild an engagement report into a contribution report, with a stated attribution rule, collected rather than booked revenue, and an unattributable share reported as unattributable.

What’s inside

8 modules + lab · around 20 hours